Thought Leadership and Peer Recognition
TYPE: Thought Leadership | Peer Recognition
CLIENT: Patient Safety Authority
HIGHLIGHTS: Apex Awards for Excellence in Publishing, Marcom Awards, Ragan’s PR Daily Award, Becker’s Hospital Review Award, The Inquirer Health Influencer Award
Challenge: Raising visibility among medical consumers and peer groups was a strategic goal of The Patient Safety Authority (PSA), a state health agency based in Harrisburg.
Solution: M+G spotlighted the improvements made to transform agency communications for a more engaging, patient-centric approach, which included a redesign of its quarterly publication Patient Safety Journal. M+G nominated PSA for numerous industry awards in a variety of categories and won several.